The following piece was created as a best man's speech for the wedding reception of Seán & Megan Ó Conaill in Co. Cork.
Photo albums of the bride and groom's lives were collected as the material from which a romantic comedy movie trailer homage could be etched. A talent agency was sought to provide an authentic American movie trailer voice.
Publicity in Newspapers:
Concept, Script, Direction & Production - Spacestation - www.spacestation.ie
Voiceover / Narration Recording - Bill Jurney - Volcanic - www.volcanic.ie
Sound Design / Music - Orchard Recording - www.orchardrecording.ie
Special thanks to: Bill Jurney and Volcanic for their great work, Kyra Breen (Maid of Honour in wedding party), Paul Dowling (Sound Designer) at Orchard Recording, The Castlemartyr Resort Hotel, Co. Cork and the Families of both the Breen and the Ó Chonaill wedding parties.
Dun Laoghaire Launch Project:
Brief: Create a highly viral sting that permits people to see Dun
Laoghaire in a fresh, optimistic, positive light.
According to the National Maritime Museum, when Dun Laoghaire
harbour was completed it became the largest harbour in the world.
Although it did not retain that status for long, it may remain one of
Dublin's most treasured assets as a vital public amenity, especially
as it is located just outside the capital.
Dun Laoghaire is a key destination for special occasions, tourists,
family days out, sailing, fishing, walks, etc. It has a unique small
town vibe, and yet punches above its weight time and time again
because it is seen a “venue” town as much as it is a ferry port. It
has hosted visits from numerous International Sailing Regattas,
Triathlons, Cultural Festivals, Sunday Markets, Buskers, Movie
Crews, and even an Aircraft Carrier. One constant in Dun
Laoghaire's positive image is that it is always on the cusp of
something enormous happening. People have come to expect the
unexpected; that at any day they could see the Queen Mary
docking in the harbour, or a vintage car festival rolling through the
town or even fireworks display. This ability to surprise is a key asset
to the town.
Even still, Dun Laoghaire finds itself at odds with the general public.
It has underdeveloped nightlife, a shady reputation from on-street
drinking and loitering, and businesses that seem to close as often
as they open.
The idea I am keen to pitch hopes to establish Dun Laoghaire as a
place to visit and care about, a place to “like” on facebook, and feel
connected to. I hope to create an image for Dun Laoghaire that
communicates clearly, that it is capable for thinking big and yet
remains accessible and fun to visit.
As opposed to focussing on the realistic qualities of the town, I
have decided to focus on the possibilities of the town – to create a
daydream fantasy that sells the reality of its beauty.
For this I decided to pitch the idea of a fictitious space shuttle launch.
It communicates the best of Dun Laoghaire: transport, fireworks, a
sense of occasion, the east-pier redevelopment, beauty, dreaming,
solidarity, excitement and the ability to participate in something
nostalgic and utterly bombastic at the same time. It sells the best
of Dun Laoghaire in a way that people will want to share online.
People want to associate surprise, fun and occasion with our town.
This idea is literally a vehicle for that concept.